Posted on: 23 July, 2007
Author: Mihaela Lica
When we browse the Web in the search for better online marketing channels or search engine optimization advice, we cannot ignore an unexpected reality: the number of women in SEO. Two or three years ... When we browse the Web in the search for better online marketing channels or search engine optimization advice, we cannot ignore an unexpected reality: the number of women in SEO. Two or three years ago SEO was a geeky world and the strongest name we heard were male names: Danny Sullivan, Aaron Wall, Matt Cuts and so on. And now I cannot imagine a world...
Continue ReadingPosted on: 23 March, 2007
Author: Nicholas Tan
It is the search engines that finally bring your website to the notice of the prospective customers. When a topic is typed for search, nearly instantly, the search engine will sift through the millions of pages it has indexed about and present you with ones that match your topic. The searched matches are also ranked, so that the most relevant ones come first. Remember that a prospective customer will probably only look at the first 2-3 listings in the search results. So it does matter where your website appears in the search engine ranking. Further, they all use one of...
Continue ReadingPosted on: 23 March, 2007
Author: Nicholas Tan
It is recommended to use keywords in page titles itself. This title tag is different from a Meta tag, but it's worth considering it in relation to them. Whatever text one places in the title tag (between the and portions) will appear in the title bar of browsers when they view the web page. Some browsers also append whatever you put in the title tag by adding their own name, as for example Microsoft's Internet Explorer or OPERA. The actual text you use in the title tag is one of the most important factors in how a search engine may...
Continue ReadingPosted on: 15 February, 2007
Author: Michael Biehn
Most web surfers start their sessions at a search engine or a web directory. There are a number of different methods you can use to capture their traffic and drive it to your site. 1- Stick to the big names: The two largest directories: Yahoo! (http://www.yahoo.com/) and the Open Project Directory (http://www.dmoz.org/), and the two largest search engines: Google (http://www.google.com/) and Inktomi (used by MSN search (http://www.msn.com/) and AOL (http://www.aol.com/) are likely to deliver 80% of your traffic, so concentrate on those and don't spend too much time on anybody else. 2- Yahoo and the Open Project Directory are administered...
Continue ReadingPosted on: 21 November, 2006
Author: Careece Chichester
A Search Engine Optimization Company can be an invaluableasset in your Internet marketing campaign. They specializein knowing how to raise your search engine positions,monitoring those positions on the regular basis, andadjusting their strategies to account for undesirableresults in any given month. Since this takes a lot of time,effort, and specialized knowledge, it can be in your bestinterest to go to an outside source rather than try tomaintain high search engine positions on your own. However, like every business, there are good companies andthere are lemons. Knowing the right questions to ask andthe criteria to look for will help you in...
Continue ReadingPosted on: 01 February, 2006
Author: David Touri
Selecting keywords to drive website traffic to your site is a very crucial point in search engine optimisation. Many people believe selecting keywords with the most searches will get them the desired ranks and traffic they wish to have. Unless you already have a well established website within the search engine ranks, selecting keywords with a high number of searches should be avoided. These sorts of keywords will usually mean that there is a large number of competing pages, which in turn means it will be extremely difficult to achieve high ranks. Due to a large number of competing pages...
Continue ReadingPosted on: 04 July, 2005
Author: Titus Hoskins
Google has recently implemented a program where any webmaster can create a Sitemap of their Site and submit it for indexingby Google. It is a quick and easy way for you to keep yoursite constantly ind... Google has recently implemented a program where any webmaster can create a Sitemap of their Site and submit it for indexingby Google. It is a quick and easy way for you to keep yoursite constantly indexed and updated in Google. The program is appropriately called Google Sitemaps. In order for you to best use Sitemaps, you must have an XML generatedfile on your site...
Continue ReadingPosted on: 12 June, 2005
Author: John Doetsch
Search Engine Optimization is a key to any successful internet marketing strategy. There are numerous definitions and interpretations as to exactly what Search Engine Optimization means. It is the process in which the careful and strategic placing, analysis, and wording of keywords of text on a particular website to enable optimum search engine rankings, this definition comes from www.pixelphoria.com/glossary.php. There are several ways in which this process can benefit internet marketing strategies. When creating or updating a commercial website, the reason is typically to make the products more attractive to viewers, while at the same time creating the ability to...
Continue ReadingPosted on: 19 May, 2005
Author: Matt Hockin
... the Search Engines average 300 MILLION ... In a recent ... Research report 81% of ... on the Internet find products and services by using the Search Engines. Search Engine Everyday, the Search Engines average 300 MILLION searches. In a recent Forrester Research report 81% of consumers on the Internet find products and services by using the Search Engines. Search Engine Optimization allows you to achievetop search engine placement and a tap into a new source of qualified visitors who are actively searching for products and services on the Internet.Unfortunately, only 7% of all websites are visible by the...
Continue ReadingPosted on: 04 May, 2005
Author: Jennifer Guinan
Search engine optimization sounds so daunting for most young companies. Who has time for dealing with metatags and keyword density when you're trying to get a company off the ground? Below is a simple list of five things you can easily do to improve your visibility on search engines. 1. You can afford free. Index your site with the Open Directory Project. It's free! The Open Directory Project powers core directory services for Google, Lycos, AOL Search, Netscape Search, and lots more. 2. Know thyself through thy customers' eyes. Remember that the words you use to describe your company are...
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